Saturday, May 31, 2014

Twitter Launches An Interactive Guide To Help Small Businesses Reach Their Goals by @mattsouthern

This week, Twitter launched an interactive guide designed to help small businesses make better use of its social network. The guide is tailored towards beginners and experienced users alike, covering everything from how to create an account to how to drive sales and measure results. The guide is built to let users choose their own path based on their level of experience. Upon opening the guide, you’re greeted with this screen: Here’s how each of the above sections break down: I don’t get Twitter In this section you’re given the following options: Learn the basics: Here you will learn what […]


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Twitter Launches An Interactive Guide To Help Small Businesses Reach Their Goals by @mattsouthern

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Eat24: Life Without Facebook by @eat24

Hey guys, As you might have heard, we recently closed our Facebook page. No big deal. Just your average love story: Brand meets social media platform, falls head over heels… then one day the spark is gone so the brand writes a dramatic breakup blog and emails it to a million of their closest friends. Typical breakup stuff, you know? Actually it was kind of a mess. Everybody freaked out. We tried to keep it (mostly) civil, but… well… You know it’s bad when your breakup makes CNN: Basically, the Internet exploded. People laughed, people cried, people yelled at us in […]


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Eat24: Life Without Facebook by @eat24

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Friday, May 30, 2014

Google’s ‘Right To Be Forgotten’ Form Now Available For Users In Europe by @mattsouthern

Last week a landmark privacy decision was made by the European Union Court of Justice that grants EU citizens the “right to be forgotten.” The ruling stipulates that users can ask for Google to stop linking to anything that’s “inadequate, irrelevant or no longer relevant, or excessive in relation to the purposes for which they were processed.” Following this ruling, Google has opened up an online form where you can ask to have links to personal data removed from Google’s search results. How It Works When submitting links to be removed, you are asked to provide Google with the URLs […]


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Google’s ‘Right To Be Forgotten’ Form Now Available For Users In Europe by @mattsouthern

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Congratulations To PFRE Videographer for May – Hamish Beeston of Bristol, UK

And the winner is Hamish Beeston of  Beeston Media, in Bristol, UK. Patrick Kerwick, one of the two video jurors this month said: I am absolutely astounded by the quality of work that was submitted this month, it was a pleasure just watching each of the videos for my own education as a fellow videographer. As you […]



Congratulations To PFRE Videographer for May – Hamish Beeston of Bristol, UK

http://www.engage360.me

Marilyn Yee Retires from NYT’s Staff – #ILovePhoto Chat – May 30, 2014

This week Allen Murabayshi and I dive into this week’s biggest photo news including the celebration of 100 Years of Leica Photography, Robert Capa’s story of shooting D Day, and the end of New York Time’s photographer Marilyn Yee’s full time career. Tune in below and follow along with the links provided, or subscribe to the I Love Photography iTunes podcast.



Links


Tim Dodd’s Everyday Astronaut


Astronaut Suicides


Hunter Freeman’s Astronaut


Women on the frontline: female photojournalists’ visions of conflict


War Photographer Robert Capa’s Longest Day


Behind the Scenes of Mad Men


100 years of Leica


Stephan Van Fleteren’s Nazi Wall


The NYT’s Marilyn Yee Retires


Natalia Wiernik’s Offbeat Families


Eric Cheng on Instagram







Marilyn Yee Retires from NYT’s Staff – #ILovePhoto Chat – May 30, 2014

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SEO 101: 5 Ways to Optimize Your E-Commerce Content by @rollerblader

Onsite copy is still one of the most important ranking factors, especially for newer sites.  The trick is knowing what to look for, how to write it, and how to help it convert into sales.  If you’re working on onsite SEO and copy, below are five things you may want to double-check before you hit publish.  These tips could help your site to beat the big box retailers, the giant marketplaces, and help to convert more sales. 1.  Get Rid of the Me Me Me and Make it You You You! Read your copy and see if it is all about you […]


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SEO 101: 5 Ways to Optimize Your E-Commerce Content by @rollerblader

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How to Use Precision Based Remarketing Lists: Part II by @seocompanymiami

Dynamic Remarketing With Precision Remarketing Lists For those of you who read my last post, I finally have collected about a month worth of data after setting up that laser targeted remarketing campaign. The ROI is peaking at 2400% ROI for some of the ad groups and the ROI of the entire campaign is averaging well over 1600%. These types of numbers are impressive but it’s never enough. So my next step is going to be fine tuning the campaign to get that ROI to go even higher! :) For those of you who did not read my last post, […]


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How to Use Precision Based Remarketing Lists: Part II by @seocompanymiami

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How to Easily Spot Your Competitor’s Most Engaging Content by @cognitiveSEO

Content is a hot topic in the business world today. Indeed, content marketing – done correctly – can be a very effective way to attract and retain clients, but the problem is more and more companies produce more and more content. It’s highly important to understand how to produce content that will engage your target audience, but is also vital to know what your competitors’ most engaging content is. To figure this out you don’t have to spend ages collecting and analyzing all that content, you can do things way easier and efficiently if you use the proper tools. The […]


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How to Easily Spot Your Competitor’s Most Engaging Content by @cognitiveSEO

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Are You Buying the Right Home?

Should you buy a home in the suburbs or downtown? In an established neighborhood or a new subdivision? One story or two? Stop wracking your brain trying to figure out ...

Read Full Post


Are You Buying the Right Home?

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How to Negotiate With Sellers

If you dread the negotiating process when buying a home, never fear. Your real estate agent is an experienced negotiator who helps keep the bargaining from becoming emotional and veering off track.
How to Negotiate With Sellers

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How to Have an Effective Open House

Most home buyers make up their decision based on first impressions, so deciding to take the time and properly set up a wowing open house is important. Thankfully, by following a few easy steps, brought to you by the best minds in realty, this is achieved without too much hassle or expense.
How to Have an Effective Open House

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Studies Show: Housing Prices More Sustainable And Stable; Children Influence Homebuyers

It looks like the double-digit housing price gains that catapulted some homeowners out from under water, may now be slowing. Housing experts say, that"s good news because it creates a sustainable and stable market, according to the Standard and Poor"s/Case-Miller"s 20-City Index report.
Studies Show: Housing Prices More Sustainable And Stable; Children Influence Homebuyers

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Thursday, May 29, 2014

What Independent Real Estate Photographers Need To Know About Tours/Video

Many top real estate agents use some form of tours or video. In the following I refer to tours/videos because there is a transition in progress. Tours used to be the top real estate agents marketing choice but agents in some markets that want to be on the leading edge technology wise are more and more […]



What Independent Real Estate Photographers Need To Know About Tours/Video

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New YouTube Tool Reveals How Well Your ISP Can Stream Video by @mattsouthern

YouTube announced the released of a new tool today that assesses the level of video quality that your Internet service provider is capable of streamin YouTube videos. If you live in the US or Canada, you can use the Google Video Quality Report tool to find out how well your ISP stacks up. If you often run into issues with videos buffering, then this report will shed some light as to why. The report will also offer tips to make YouTube play better. If your ISP isn’t streaming videos at the level of quality you would like, you can also use the tool […]


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New YouTube Tool Reveals How Well Your ISP Can Stream Video by @mattsouthern

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Global Marketing: 5 Common Mistakes to Avoid by @Lingo24

Going global can be an exciting transition for any company. It can also be fraught with potential pitfalls, with many mistakes arising from marketers failing to take cultural differences into account. Here are some common mistakes you to avoid. Adopting a Universal Approach Even if you have a product you feel has a true potential global appeal, make sure you adapt your message to the individual market. Many truly worldwide brands, such as Sony and McDonald’s, adopt a ‘glocal’ strategy. Mcdonald’s, for example, is a global brand that adapts not only its marketing campaigns but also its menus to cater for […]


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Global Marketing: 5 Common Mistakes to Avoid by @Lingo24

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New Member Shout-Outs: May 29th Edition

This past month some great photographers became a part of the PhotoShelter family – and we’re proud to showcase their beautiful work on our platform. Take a peek at a few of May’s extremely talented sign-ups, what they’re shooting, and how they’ve set up their PhotoShelter sites.


lotta studio


newmember-lottastudio

lotta studio’s Shuffle site homepage


  • Name/Site: lotta studio - Mistina and Luke Hanscom

  • PhotoShelter template: Shuffle

  • Member since: April 28, 2014

  • Location: New Haven, CT

  • Speciality and background: lotta studio specializes in still life and portrait photography as well as digital post-production. Mistina and Luke Hanscom met at the Brooks Institute of Photography where early on a common vision for highly conceptualized imagery began to build. Together, through years of trial and error, a symbiotic photographic relationship was formed allowing them to not only live and work together, but to enrich each other’s imagery.

 


Kelly Mulhern


Kelly Mulhern

Kelly Mulhern’s Element site homepage


  • Name/Site: Kelly Mulhern

  • PhotoShelter template: Element

  • Member since: April 29, 2014

  • Location: Denver, CO & California  - travels regularly for wedding clients

  • Speciality and background: Kelly is a wedding and portrait photographer specializing in creating natural moments for her clients to share and relive for years to come. She utilizes natural light to craft her romantic and beautiful scenes. Kelly studied at Brooks Institute of Photography in Santa Barbara and graduated with a Bachelor of Arts in portrait photography in 2007. Before graduating Kelly had already started her own business in 2006 and has been at it ever since. She prides herself on changing her clients’ appreciation for photography and those precious captured moments.

 


 Veronika Horvath


Veronika Horvath

Veronika Horvath’s Farah template homepage


  • Name/Site: Veronika Horvath

  • PhotoShelter template: Classic template – Farah

  • Member since: April 29, 2014

  • Location: Budapest, Hungary

  • Speciality and background: Veronika is a lifestyle, wedding and portrait photographer whose work has gotten her recognized by PDN’s Go Indie contest as well as in Emerging Photographer. She’s also currently showing work in URBAN 2013 Street Photo Contest sponsored by the dotART Art Association at Alchemia in Krakow, Poland.

 


 





New Member Shout-Outs: May 29th Edition

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How We Grew Social Media Traffic by 170% in 3 Months by @thebigdebowski

This past January, I took on a new role: Social Media Manager for Search Engine Journal. One of my first projects was to put together a comprehensive social strategy. The thought of putting together a detailed guide covering a variety of platforms was a bit daunting, but I ended up discovering that if I put in the time, supported my conclusions with research and used an iterative group review process, the results would be well worth the effort. After many revisions, fine tuning, and more edits, the guide finally came into fruition. (It helps to have an engaged editorial and operations team providing feedback, direction and moral […]


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How We Grew Social Media Traffic by 170% in 3 Months by @thebigdebowski

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SEO 101: The Top 15 Places for Local Citations in the U.S. and the U.K. by @onlinemaximizer

There are thousands of places where a citation (which is a mention of your business name and address, phone number and/or website) can be built for your local business in order to help your current and potential customers find you easier online. But, before we get the top 15 sources for local citations by country, here’s the ‘big four’: Google Places Yahoo! Local Facebook Bing Places Getting listed on these well-established and frequently crawled portals can improve the chances of your business info appearing on the SERPs of the major search engines. Consistency is key. No matter how many directories you submit […]


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SEO 101: The Top 15 Places for Local Citations in the U.S. and the U.K. by @onlinemaximizer

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7 Mistakes E-Commerce Retailers Make When Advertising With Google Shopping by @viliavin

Many businesses believe that once their PLA (Product Listing Ads) campaign has been launched and configured, no tweaks in campaign settings are needed. However, this is a misconception. In order to make your current PLA campaign more effective, you need to understand principal difference of Product Listing Ads from traditional PPC advertising via AdWords. No keywords. Google determines when to show product listing ads based on information about products provided in the Merchant Center feed. Higher conversion rate. Product listing ads give users more information about the store, product, and price. Searchers even don’t have to go to the site. So those who […]


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7 Mistakes E-Commerce Retailers Make When Advertising With Google Shopping by @viliavin

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