This is part 1 of 2 in a series of articles where I will layout a vision to bring more objectivity to SEO by applying a search engine engineer’s perspective to the field. I will present a step-by-step way to statistically model any search engine. This method can be, among many things, used to reveal specific courses of action that marketers can take to intelligently improve organic click-through rates and rankings for any given set of websites and keywords. Full Disclosure: I am the Co-Founder and CTO of MarketBrew, a company that develops and hosts a SaaS-based commercial search engine […]
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The (Technical) Future of #SEO by @scott_stouffer
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