Monday, August 4, 2014

The Evolution of Semantic Search and Why Content is Still King

Is it just me, or does it seem like yesterday we barely knew what the word ‘Google’ meant? The evolution of search technology has progressed in leaps and bounds at what seems like lightning speed. It all started with simple keyword searches, where search engines produced results to phrases directed by users. Back then, this was the main approach for search engines to assign rankings to web pages. Fast forward to semantic search, which uses machine intelligence to interpret what the intended meaning of words are so web searches become more relevant. In fact, some of the most used search engines and social […]


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The Evolution of Semantic Search and Why Content is Still King

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