Google announced this morning that its bringing a familiar feature from Web search over the Google Play Store: paid search results for mobile apps. Mobile app developers will now have the ability to pay to promote their app on the Google Play store and have it prominently featured when people are searching for apps within that category. Here’s an example of how it will look: Google Play search ads will initially begin as a pilot program. A limited group of advertisers, who are already running Google search ads for their apps, will be able to use this feature first. Ads […]
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Google Is Bringing Paid Search Results To The Google Play Store by @mattsouthern
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