Seventy percent of all mobile searchers have called a business directly from search ads, Google says, but what about those searchers that call a business after clicking on a search ad? Now there’s a way to track those people. Today Google announced the launch of website call conversions, a way for you to track calls from your website that occur after an ad click. Google will track clicks that lead to calls by dynamically inserting a Google forwarding number on your website that measures the calls made by users who have clicked on one of your search ads. You will […]
The post Track Ad Clicks That Lead To Phone Calls With AdWords’ Website Call Conversions by @mattsouthern appeared first on Search Engine Journal.
Track Ad Clicks That Lead To Phone Calls With AdWords’ Website Call Conversions by @mattsouthern
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