Friday, June 20, 2014

Google Announces Update To The Google Shopping Feed Specification by @mattsouthern

Google announced yesterday, via the Inside AdWords blog, that they have issued an update to the Google Shopping Products Feed Specification. This update is designed to to provide merchants with more flexibility when organizing product data, and in turn reach more shoppers. It’s important to note that some of the updates require changes to your current product data that need to be implemented by September 30, 2014. Here’s what’s new in this update:  Mobile landing page links should be submitted separately to direct mobile shoppers to the right experience Merchant-defined custom bundles, such as a camera with additional case and lens, […]


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Google Announces Update To The Google Shopping Feed Specification by @mattsouthern

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