Mark It Up: The Importance of Schema by @DuaneForrester

For almost 3 years now Schema.org has been up and running, offering guidance on marking up your content. To those new to the concept, it’s a way to identify content in specific ways and with specific associations. Marking up your content using microdata is something done inside the code of the page, so you need to be familiar with working in that environment. It’s not difficult to implement, but you will need access to the page code to insert the actual tags. It’s worth completing this work to help the engines understand your content more clearly. It’s like a sign post stating […]

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Mark It Up: The Importance of Schema by @DuaneForrester

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