Just recently someone told me they stumbled upon the Google Tag Manager and had no idea how it worked or why it mattered. Believe it or not, this tool has been around since 2005 and it’s free, easy to use, and helps give you a little bit of control over your code snippets and tags (aka no more bothering the dev team). Needless to say it’s an excellent tool that, although it was slow to burn for some, is something just about every small business could use to propel their digital marketing efforts forward. If you need a small tutorial […]
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How to Use the Google Tag Manager to Improve Your SEO by @highervis
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